www.4gworld.com
September 15-18, 2009 McCormick Place Chicago2301 S. Lake Shore Drive Chicago , Illinois 60616Streakwave Booth #538
4G
World is the first conference and expo covering the entire landscape of
next generation mobile networks from infrastructure to devices,
applications and content. To reflect the scope of the 4G ecosystem,
WiMAX World, Mobile Internet World and the 15th Annual International
Symposium of the Wireless Communications Association International
(WCAI) will be co-located at 4G World.
Yankee Group believes that
network evolution strategies toward 4G are not driven by technology but
primarily by competition and market demand. As the Anywhere Network
takes hold in the mature markets of North America, Europe and Asia,
operators are grappling with their network migration strategies and
business models for mobile broadband services, anticipating massive
growth in data usage. Unlike other events that focus on one set of 4G
technologies such as WiMAX or LTE, 4G World has no bias for or against
any technology, and provides a unique conference and expo venue to
support the development of a business case considering multiple advanced
3G and 4G technology alternatives and related scenarios regarding
spectrum utilization, network architecture and service revenues.
4G
World provides a roadmap for all types of operators planning their 4G
technology deployment and business strategies, with a combination of
world class keynotes, seminars, training and track sessions. By
co-locating with WiMAX World and Mobile Internet World, 4G World covers
the entire ecosystem of next generation mobile and broadband networks
and strategies for profitably deploying mobile Internet applications and
services.
4G World features keynote presentations from industry
leading mobile operators who will examine the business and technical
challenges of 4G network evolution, including the roles of mobile WiMAX,
WiFi, HSPA and LTE technologies, and the rollout of new mobile internet
services and applications. 4G World keynotes include Bill Morrow, CEO
of Clearwire, Kris Rinne, Senior Vice President - Architecture &
Planning, AT&T and Neville Ray, Senior Vice President of Engineering
and Operations, T-Mobile USA. Senior executives from leading software
and network technology solution providers, and other independent
experts, will also present their views on the current state and future
of 4G technologies such as HSPA+, WiMAX and long-term evolution (LTE),
as well as other key mobile Internet related topics discussed below. The
4G World conference program includes more than 20 case studies of 4G
mobile operator deployment strategies.
Mobile Internet World will
round out the 4G World conference agenda by focusing on anywhere
Internet access, mobile devices, content, applications and commerce.
Media content and advertising promise to drive and sustain revenue
growth for 4G mobile operators. While there is only one Web, there is
still a significant challenge to optimizing the user experience of
mobile Internet access supporting Web 2.0 rich media content and social
networking applications from a wide range of Mobile Internet devices.
While the Apple iPhone has set the industry standard for enhancing the
mobile Internet user experience, Open handsets and applications
development are already driving innovation and growth in the mobile
Internet marketplace. The mobile Internet also promises to accelerate
economic recovery and stimulate growth in key industry sectors of the
Anywhere Economy.
The 15th Annual International Symposium of the
Wireless Communications Association International (WCAI) will also be
co-located on the opening day of 4G World, featuring an opening luncheon
keynote addressing the role of wireless broadband infrastructure in the
Obama administration's plans for economic recovery. The WCAI Broadband
and Wireless Policy Summit at 4G World will examine opportunities for
universal broadband access and other key telecommunications policy and
regulatory issues facing the new Obama administration. The WCAI GDC
Summit will focus on the fast growing market for wireless broadband
networks and services in emerging markets.